Cam Gillett

“Good marketing makes the company look smart. Great marketing makes the customer feel smart.”
– Joe Chernov

Cam is a high-achieving marketing and communications practitioner with over 15 years’ professional experience, gained both locally and internationally, across a number of industries. Cam has worked successfully in large, complex organisations such as Shell and Heinz, as well as small, innovative New Zealand owned businesses.

Throughout his career Cam has developed and executed marketing and communication strategies across multiple channels that have powerfully driven product and business growth, in addition to greatly enhancing customer engagement. Cam has a broad skill-base, matched with a highly collaborative approach and thoroughly enjoys working at both a strategic and operational level.

August 23, 2018 in Brand Strategy, Business, Cam Gillett, Marketing, Marketing planning

Is a full time marketing manager necessary?

Do you really need a full time marketing manager?  If you’re one of New Zealand’s many SME business owners, you may have been asking yourself recently, “do I really need…
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July 25, 2018 in Brand Strategy, Business, Ian Moody, Marketing, Marketing planning

A Brand is What a Brand Does

My point of view on brand For many years I have been delivering marketing propositions to organisations. In this time, I have come to a realisation on brand. For most…
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June 21, 2018 in Marketing, Marketing planning, People Management, Relationship marketing

Why Getting to Know What Makes Your Customers Tick is Good for Business

Stop Assuming What Your Customers Want – Ask Them Customers come to businesses to solve their problems. Maybe they’re feeling a bit peckish. The solution might be a beef burger…
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June 14, 2018 in Business, Marketing, Marketing planning, Relationship marketing

10 Reasons You Need Help to Grow Your Business

Because Everyone Could Do with a Helping Hand Think back to when you decided to start your business. You might have been passionate about your industry or a big new…
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