You can’t deliver effective marketing unless you know what you’re trying to achieve. So that’s why first up we get to know you and understand your goals.
Next up we make sure your business has a rock solid foundation for growth by developing a marketing plan with a clear difference, we call it your MyMarketer ‘Plan of Attack’. Developing the plan involves a thorough review of your business, examining all aspects of your current marketing mix, talking to your customers, staff and suppliers – to understand what you do best and, and of course what you could improve on.
Often the next step is to review your brand to ensure the way you present your business to the market is aligned to the benefits your customers are seeking and the value you deliver to them.
Once we’ve completed the planning and agreed the key areas of focus we’ll move on to implement your marketing programme via a wide range of marketing tactics (the fun stuff!).
Everything we do always has a clear purpose and all along the way our focus is on efficiency, measurability and effectiveness.
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View our range of services
01. Marketing Planning Services >
At the beginning of any relationship we like to undertake a marketing planning phase where we develop a ‘Plan of Attack’ to set the objectives, strategic direction, tactical activity and marketing budget for your business. Talk to MyMarketer about our marketing planning services.
02. Identity Development and Logo Design >
A logo, visual identity, promise of value and tone of voice work together to form your overall ‘brand’. Your brand is the customer facing expression of your business and dictates how you are perceived and positioned within the marketplace. Whether your brand needs a refresh or complete overhaul, MyMarketer can help.
03. Web Design and Development >
The importance of your company’s online presence has skyrocketed in recent years and, increasingly, this is your customer’s first interaction with your brand. MyMarketer offers the full range of responsive website solutions, from a minimal ‘notice board’ website to greet customers, to a full-blown Content Management System with ecommerce (online shopping facility) included, we can design and develop it for you. We provide a truly tailored online marketing solution to suit your needs and your budget.
04. Digital/Social Media/Blogging/Email Marketing >
The growth in online channels has introduced a fantastic new opportunity to communicate and interact with your customers. However, as with any consumer interaction, online or offline, this can be both positive and negative. MyMarketer will work with you to develop your digital marketing strategy and then, we’ll also help you deliver it.
05. SEO/SEM Services >
Quite simply, SEO/SEM (Search Engine Optimisation / Search Engine Marketing) are ways of ensuring that your website is easily found by customers searching specifically for you, or for someone who offers your services. MyMarketer takes away all of the mystique around these techniques and works with you to develop and implement a search engine marketing plan that will result in more of your target audience being able to find your business online.
06. Marketing Collateral/Print Management >
We have extensive experience in producing a broad range of printed marketing material. Whether the purpose is building or growing a database, generating awareness of a new offering, providing product/service information or just keeping in touch with your customers, MyMarketer can help you to reach your audience and communicate your message effectively. We pride ourselves on our innovative, out-of-the-box thinking and we work with our extensive network our preferred suppliers to deliver cost-effective marketing solutions and results tailored to your requirements.
07. Advertising/Above the Line >
In a nutshell, above the line advertising involves using media to communicate to mass audiences; think television, radio, cinema, magazines, newspapers… etc. These channels are less targeted but can be ideal for getting information out there quickly and generating wide brand awareness. MyMarketer, in partnership with our network of trusted suppliers, will work with you to develop an overall creative idea that can be used to effectively convey your message and generate buzz for your brand.
08. Events/PR >
MyMarketer becomes your out-sourced marketing department for an agreed upon number of hours per week. As such, we plan and do ALL marketing services for you. So even if it’s handling your public relations material, planning a sponsorship strategy, or organising and running an event for your customers of partners, MyMarketer can cover it. We work with a network of trusted, best-in-the-industry suppliers to ensure that everything we do for you is of the highest quality and is achieved within your budget.
